Questions we get asked most

A normal marketing agency runs ads and hopes the right people see them. We run direct, AI-personalized outreach to the specific facilities managers and property owners who control the compliance decisions in your sectors — then handle the qualifying and booking too. It's outreach and appointment-setting, not brand awareness.

You'll give us a short onboarding brief — your service area, ideal client type, and current capacity. After that, the outreach, qualifying, and booking run without needing input from you. Appointments land in your calendar; you just show up.

It depends on your service area and how tightly defined your ideal client profile is — we'll talk through realistic timing for your specific business on the strategy call rather than quote a generic number here.

Yours. Every message goes out representing your business, not Sterling Outbound — prospects are talking to you, not to an agency.

Yes. Outreach volume and appointment pacing are set around the capacity you tell us you have — the system is built to match demand to what you can actually take on, not to overwhelm you.

Yes. All outreach is B2B-only, targeting business contacts at their business capacity for a legitimate business purpose — in line with UK PECR and GDPR requirements for corporate-to-corporate communication.